Anita Victor

anitavictorsi@live.co.uk


Anita Victor

anitavictorsi@live.co.uk


An app for scrap, Scrapbays

My role

UX

UI

Prototyping

The scrap metal industry faces limited market access, vulnerability in transactions, and inefficiency at every trading level. Until now.

Plumbers, electricians and others with metal waste/product need an efficient way to sale their product.

Plumbers, electricians and others with metal waste/product need an efficient way to sale their product.

How can we help merchants find the best buyer for them whether that’s based on location or price.

Research methods

Market research (secondary)

Competitor analysis (Secondary)

Interviews (Primary)

I created a research plan that outlined the problem space, research goal, methodologies, and participant screening requirements


The market showed limited ways to sell scrap metal, do I went straight into a in-depth competitor analysis.

Secondary Research

Competitor Analysis

  • Advanced sorting and filtering based on location, metal type, and price range

  • Built-in negotiation tools for streamlining the communication between buyers and sellers

  • Detailed transaction histories available

  • Offers features that track the environmental impact of recycling, appealing to eco-conscious users

  • Complex Onboarding Process

  • Easy scrap listings process and browsing

  • The platform connects sellers with a large network of verified buyers, increasing the chances of successful transactions

  • Users can see real-time scrap metal prices, ensuring they sell at competitive rates

  • ScrapAd lacks robust international connections

Primary research

User interviews

Scrap Merchant, 47

Scrap Merchant, 47

Plumber, 28

Plumber, 28

Site Agent, 34

Site Agent, 34

Construction business owner, 34

Efficiency communication with buys

Users need quick and reliable connections with scrap metal buyers, as storing scrap on-site can be costly and space-consuming. They want an app that offers instant access to nearby buyers, real-time price updates, and fast transactions.

Price transparency and flexibility

Participants expressed the need for clear and transparent pricing, with flexibility for negotiations. Given fluctuating scrap metal prices, they want the ability to compare current market rates easily and negotiate for the best deals.

Transaction tracking

Participants expect clear records of transactions, including invoices and payment tracking for accountability and financial reporting.

User Personas

John

Goals


  • Improve the process of selling scrap metal from various construction sites.

  • Maximise profits by getting the best price for scrap metal.

  • Ensure easy tracking of transactions for tax and reporting purposes.


Frustrations


Frustrated with inconsistent scrap metal prices and the effort required to compare rates.


Managing sites means John has limited time to find buyers and manage scrap disposal.

Current process lacks clear documentation making it difficult to track sales and generate reports for financial purposes.

45, Owner of a mid-sized construction company

Sara

Goals


  • Quickly dispose of scrap metal from the construction site to free up space

  • Ensure scrap sales are handled efficiently without disrupting daily site operations

  • Keep a clear record of all scrap metal transactions for project reporting


Frustrations


Managing the day-to-day site activities is time-consuming, so finding buyers for scrap metal is often a low priority


Unreliable Buyers


Manually tracking scrap sales and keeping physical records is prone to error.

32, Site Agent for a large construction firm

Customer Journey Map

How might we?

create an efficient and transparent platform for scrap metal sellers and buyers by leveraging technology to ensure fast and reliable sales/purchases?

create an efficient and transparent platform for scrap metal sellers and buyers by leveraging technology to ensure fast and reliable sales/purchases?

Introducing Scrapbays

Generating quotes from all of the scrap buyers means that you know you are selling for the best price.

4.7/5

on the app store

Let ScrapBays Do The Work

ScrapBays algorithm will send your listing to all the scrap dealers near to you. 

Sell your scrap metal