My role
UX
UI
Prototyping
The scrap metal industry faces limited market access, vulnerability in transactions, and inefficiency at every trading level. Until now.
How can we help merchants find the best buyer for them whether that’s based on location or price.
Research methods
Market research (secondary)
Competitor analysis (Secondary)
Interviews (Primary)
I created a research plan that outlined the problem space, research goal, methodologies, and participant screening requirements
The market showed limited ways to sell scrap metal, do I went straight into a in-depth competitor analysis.
Secondary Research
Competitor Analysis
Advanced sorting and filtering based on location, metal type, and price range
Built-in negotiation tools for streamlining the communication between buyers and sellers
Detailed transaction histories available
Offers features that track the environmental impact of recycling, appealing to eco-conscious users
Complex Onboarding Process
Easy scrap listings process and browsing
The platform connects sellers with a large network of verified buyers, increasing the chances of successful transactions
Users can see real-time scrap metal prices, ensuring they sell at competitive rates
ScrapAd lacks robust international connections
Primary research
User interviews
Construction business owner, 34
Efficiency communication with buys
Users need quick and reliable connections with scrap metal buyers, as storing scrap on-site can be costly and space-consuming. They want an app that offers instant access to nearby buyers, real-time price updates, and fast transactions.
Price transparency and flexibility
Participants expressed the need for clear and transparent pricing, with flexibility for negotiations. Given fluctuating scrap metal prices, they want the ability to compare current market rates easily and negotiate for the best deals.
Transaction tracking
Participants expect clear records of transactions, including invoices and payment tracking for accountability and financial reporting.
User Personas
John
Goals
Improve the process of selling scrap metal from various construction sites.
Maximise profits by getting the best price for scrap metal.
Ensure easy tracking of transactions for tax and reporting purposes.
Frustrations
Frustrated with inconsistent scrap metal prices and the effort required to compare rates.
Managing sites means John has limited time to find buyers and manage scrap disposal.
Current process lacks clear documentation making it difficult to track sales and generate reports for financial purposes.
45, Owner of a mid-sized construction company
Sara
Goals
Quickly dispose of scrap metal from the construction site to free up space
Ensure scrap sales are handled efficiently without disrupting daily site operations
Keep a clear record of all scrap metal transactions for project reporting
Frustrations
Managing the day-to-day site activities is time-consuming, so finding buyers for scrap metal is often a low priority
Unreliable Buyers
Manually tracking scrap sales and keeping physical records is prone to error.
32, Site Agent for a large construction firm
Customer Journey Map
How might we?
Introducing Scrapbays
Generating quotes from all of the scrap buyers means that you know you are selling for the best price.
4.7/5
on the app store
Let ScrapBays Do The Work
ScrapBays algorithm will send your listing to all the scrap dealers near to you.
Sell your scrap metal